Russ Ward, known as The Lead King, is a world-class digital marketer and one of the leading voices in AI automation today.

With over a decade in performance marketing, Russ has personally generated more than 500,000 leads across industries including roofing, solar, mortgage, real estate, and insurance. His proven systems have helped businesses collectively scale beyond 60 million dollars in revenue.

In 2023, Russ began integrating artificial intelligence into his already successful marketing systems and quickly became a recognized expert in both AI automation and digital marketing strategy. His work spans multiple industries, including roofing, solar, mortgage, real estate, and insurance, as well as local business reputation management and Google Business Profile optimization to help companies dominate local search and map rankings. By combining cutting-edge AI technology with proven marketing frameworks, Russ has built systems that consistently capture, convert, and close leads at scale.

Since launching into the AI space, Russ has developed more than 1,000 custom AI bots and hundreds of AI-powered call centers for his own businesses and clients worldwide. His expertise as both a marketer and AI innovator has earned him speaking invitations to major events such as Perry Belcher’s AI Bot Summit in Las Vegas, where he shared his frameworks for using AI to drive real-world business growth.

To demonstrate the earning potential of AI systems, Russ personally generated 23,000 dollars in AI bot sales in just 57 days, showcasing how automation can be turned into a scalable business model.

Today, through his coaching and consulting programs, Russ helps entrepreneurs, agencies, and business owners launch their own AI automation businesses. His training includes everything needed to succeed, from the systems and software for building unlimited bots and call centers to the marketing strategies that attract and convert high-value clients while establishing authority and visibility through reputation management and GBP optimization.